Wednesday, September 9, 2009

Hard work, no play



Hi there to all,

Altough Virginia has been keeping you informed of many relevant stories I have to admit that it's been way too long since my last post. I've been focused on getting things done, traveling to Mexico City on a monthly basis and time just flies by. I actually just got back last Friday to say hi to my wife and kids and I will be heading back down for another two weeks in a few days.

The great news to briefly tell you at this point is that we have an agreement in place with Telcel, the largest cellular carrier in Mexico, and we have finalized the marketing and operating joint ventures that will allow us to effectively launch our "anúnciate al instante" service by the end of this week. Our launch has been carefully drafted and is targetting some of Mexico's busiest commercial districts. We will be planting a few seeds and then will create the buzz for the word to get around. the timing seems just right and all our hopes are riding high.

Our iPhone app has been delayed by a few last minute requirements form Verizon Wireless, but things should be resolved within the month and we expect to have a fully functioning iPhone app ready for download on the U.S. and Mexican iTunes stores sometime in October.
Below are a couple of examples of the many different (case spacific) flyers that are being distributed in Mexico's Villa Coapa neighborhood, as I'm writting this note. We'll post some pictures of the action in the streets in a few days.

thanks for your interest in iPling... please stay tunned!

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