You may have heard the news last week that Loopt signed a carrier deal with Verizon. That's a sign of growing demand for location-based social services that all of us in the market are glad to see.
Loopt, based in Mountain View, has a map-based application somewhat similar to ours, but it takes the more conventional social networking approach of helping you connect to a preexisting set of friends. At iPling, we believe you're missing a lot of opportunities if you limit your horizons to people you already know. What about all the great folks nearby who share your needs and interests but whom you haven't met yet? iPling is about reducing the missed opportunities in life.
The carrier strategy at Loopt also means the service is only available to subscribers of its partners: Verizon and Sprint. The service is priced at $3.99 per month on Verizon and $2.99 on Sprint, a deal that was signed last summer.
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